Elvis Reese's Cup..
Posted: Wed Dec 06, 2006 5:38 pm
http://www.nytimes.com/2006/12/04/busin ... ref=slogin
Story:
[quote]A Chocolaty Treat Fit for a King
By ANDREW MARTIN
Published: December 4, 2006
This just in from the Heartclog Hotel: To commemorate the 30th anniversary of Elvis Presley’s death, the Hershey Company, the nation’s largest candy maker, is planning to introduce a limited edition, peanut-butter-and-banana-creme Reese’s cup.
Featuring a dashing picture of a young and svelte Elvis on the front of the package, the Reese’s Elvis Cup, as it will be called, will land on store shelves next July, in plenty of time for Elvis Week in August. The week draws thousands of visitors to Memphis for events that include music, parades and a candlelight vigil.
Nearly 30 years after his death, Elvis remains a sought-after figure for promotions. He died on Aug. 16, 1977.
This year alone, according to the official Web site of Elvis and Graceland, his image has been placed on several products, including coffee beans and hot chocolate, trading cards and house keys. And Graceland Cellars, the California winery, unveiled new labels for its Elvis wines, including the “All Shook Upâ€
Story:
[quote]A Chocolaty Treat Fit for a King
By ANDREW MARTIN
Published: December 4, 2006
This just in from the Heartclog Hotel: To commemorate the 30th anniversary of Elvis Presley’s death, the Hershey Company, the nation’s largest candy maker, is planning to introduce a limited edition, peanut-butter-and-banana-creme Reese’s cup.
Featuring a dashing picture of a young and svelte Elvis on the front of the package, the Reese’s Elvis Cup, as it will be called, will land on store shelves next July, in plenty of time for Elvis Week in August. The week draws thousands of visitors to Memphis for events that include music, parades and a candlelight vigil.
Nearly 30 years after his death, Elvis remains a sought-after figure for promotions. He died on Aug. 16, 1977.
This year alone, according to the official Web site of Elvis and Graceland, his image has been placed on several products, including coffee beans and hot chocolate, trading cards and house keys. And Graceland Cellars, the California winery, unveiled new labels for its Elvis wines, including the “All Shook Upâ€
